Brand Designer
1 month ago
ABOUT THE COMPANY
Umba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services. The Umba platform allows users to apply, receive and repay microloans through their mobile phone while using machine learning to underwrite using a risk score that is highly accurate and improves over time. umba has just rolled out a new online POS solution and is teaming up with some of the biggest e-commerce merchants to increase customers access to online goods and services.
JOB SUMMARY
Umba is currently in search of a Brand Designer to join our team based in our Kilimani Office. The Brand Designer is responsible for conceptualizing, designing, and implementing visual solutions for various projects, as well as managing and updating the company's website to ensure its relevance, functionality, and visual appeal using Web flow. This role requires a creative mindset, strong design skills, and proficiency in web development technologies, particularly Webflow. The Brand Designer collaborates with cross-functional teams to deliver high-quality designs.Qualifications and Experience:Atleast 5 years of experience in graphic design, web design, and website maintenance.Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)Experience with content management systems (e.g., WordPress, Drupal) and web analytics tools (e.g., Google Analytics).Strong portfolio showcasing creative design projects and website development work.Excellent communication, collaboration, and time management skills.Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.Knowledge of SEO principles and practices is a plus.Experience with e-commerce platforms and online marketing strategies is desirable.Proficiency in Webflow and knowledge in HTML.
RESPONSIBILITIES
Create visually appealing designs, including marketing materials, pitch decks, advertisements, brochures, logos, and website graphics.Develop wireframes, mockups, and prototypes to illustrate design concepts and facilitate feedback from stakeholders.Collaborate with other teams to understand project requirements and translate them into compelling visual solutions.Maintain and update the company website, including content management, layout adjustments, and troubleshooting technical issues.Ensure website functionality and performance by conducting regular testing, monitoring site metrics, and implementing necessary updates and improvements.Optimize website for search engine visibility and user experience, including mobile responsiveness and site speed.Stay updated on design trends, web development technologies, and industry best practices to continuously enhance the company's online presence.Provide support and training to internal teams on website content management systems and design software.Collaborate with external vendors, contractors, and agencies as needed for design and web development projects.Adhere to brand guidelines and maintain consistency across all design and web assets.
REQUIRED SKILLS
Content management, User experience (UX and UI) design, Search engine optimization (SEO), Graphic Design, HTML, Collaboration
REQUIRED EDUCATION
Bachelor's degree
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