Digital Communications Officer at

2 weeks ago

Nairobi, Nairobi Area, Kenya Emergency Plus Medical Services Full time

Emergency Plus Medical Services (E-Plus)) is a private commercial company, fully owned by the Kenya Red Cross Society, whose core business is the provision of professional advanced pre-hospital medical care and ambulance services in Kenya.

Overall Purpose of the Job

The Digital Communications Officer will be responsible for overseeing the outgoing and internal digital communications, the development and implementation of digital content, curating website content, photography and videography skills, and assisting with online and offline campaigns in the region.

Roles and Responsibilities

Manage social media across E-plus's multiple platforms i.e. Facebook, Twitter, TikTok, Instagram, LinkedIn and YouTube.

Create and maintain a proactive editorial social calendar; develop and post evergreen, timely, and dynamic content for all channels.

Daily management of online relationships with supporters, customers and other stakeholders (Community management and social listening).
Monitor, report and analyse results using tools such as Hoot suite and other platforms.
Support the communication department in creating, managing and analyzing various paid and organic social media campaigns.
Develop and manage social media advertising campaigns.
Impeccable skills in photography and videography including the creation of short videos.
Curating content for E-plus internal and external publications.

Liaise regularly with the various departments to understand priorities, stay up to date about activities, track communications commitments and ensure all digital commitments are met.


Website Management:
Conduct simple keyword research and use SEO best practices to optimize content. Ensure the website is up-to- date and optimized for audiences.
Keep up to date with latest digital developments and their application.
To undertake other tasks and responsibilities compatible with the level and nature of the post as required.

Champion the growth of social media networks and audiences, by routinely collecting data and providing analysis of digital and social media performance and trends across our channels.

Requirements
Qualifications

Bachelor's degree in Communications or Journalism.
Over three years of professional experience in communications and / or marketing

Skills & Knowledge

Experience in digital Communications-Social Media, PowerPoint, Content Management Systems, Photography and Videography skills
Website development skills
Marketing & Trade development skills
Ability to develop a close and strong relationship with a variety of stakeholders and partners
Good verbal and written skills

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