Digital Marketing Intern
1 month ago
ABOUT THE COMPANY
Kapsaret Development Limited is a subsidiary of Unity Homes Limited a Nairobi-based development company, with offices in Nairobi and Eldoret. KDL is a management company that offers management services for Unity gardens, an estate in Eldoret.
JOB SUMMARY
RequirementsDiploma in digital marketing, communications, or relevant field. A bachelor's degree is an added advantage.Basic understanding of digital marketing principles and concepts.Familiarity with social media platforms, their functions, and best practices.Strong written and verbal communication skills.Proficiency in using Google Workplace (docs, sheets).Experience with graphic design tools (Adobe Photoshop, Adobe Illustrator). Experience with Premier Pro is an added advantage.Analytical mindset with the ability to interpret data and draw insights.Self-motivated, organized, and able to multitask effectively.Enthusiasm for learning and staying up-to-date with digital marketing trends.
RESPONSIBILITIES
Assist in the creation and scheduling of social media posts across various platforms.Monitor social media channels and engage with the audience through comments, messages, and shares.Help optimize and manage online advertising campaigns (Google Ads, social media ads.)Assist in conducting keyword research and implementing SEO strategies to improve organic search rankings.Collaborate with the content team to create and edit engaging written, visual, and video content.Support the tracking and analysis of website and social media analytics using tools like Google Analytics.Research industry trends and contribute ideas for digital marketing strategies.Assist in email marketing campaigns, including creating content and managing subscriber lists.Contribute to the maintenance and update of the company website and other digital platforms.
REQUIRED SKILLS
Written communication, Social media marketing, Search engine optimization (SEO), Creativity, Web Analytics, Social media usage (Facebook, Twitter, etc.)
REQUIRED EDUCATION
Diploma, Associate's degree
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