Communications and PR Consultant at

2 weeks ago

Nairobi, Nairobi Area, Kenya Ital Global Full time

We are a comprehensive Human Capital Consultancy firm dedicated to helping organizations just like yours with their HR activities and work.

We believe in creating productive and fruitful relationships with our clients by adding value to your business to ensure that you get the very best return on your Human Capital spend.

Summary

As a Communications and PR Consultant, you will be responsible for developing and implementing effective communication strategies, plans to enhance brand reputation, drive business growth, and maintain strong relationships with stakeholders.

I additional to that, you shall be responsible for enhancing our client's reputation and image through effective communication strategies and targeted public relations efforts.


About the Client:

Our client is a leading and busy Events Planning and Management Company based in Nairobi and has resources and equipment to bring events from mere ideas to reality.

The firm is involved in every aspect of planning, management and execution letting their clients focus on their core business.

Key Responsibilities and Duties

Prepare content for internal and external business purposes
Develop and implement strategies for brand marketing
Update the company's approach to social media and other online platforms
Work with company's sales and marketing team to develop creative strategies or solutions
Develop and execute a strategic communication plan to enhance the company's brand image and reputation
Create engaging content for various channels, including press releases, articles, blogposts, social media posts, and website content
Manage and maintain positive relationships with media contacts, key stakeholders to and maximize brand exposure
Develop and manage internal communication strategies to ensure consistent messaging and alignment across all departments
Plan and coordinate media events, press conferences, and product launches successfully
Monitor media coverage and social media conversations to for relevant and appropriate action
Collaborate with cross-functional teams to provide communication support for various initiatives, such as product launches, corporate announcements, and crisis management
Manage the company's social media presence, including content creation, community management, and monitoring of social media channels
Measure and analyze the effectiveness of communication campaigns and initiatives using various analytics tools and provide actionable insights and recommendations for improvement
Stay updated on industry trends, best practices, and emerging communication technologies to ensure the company remains competitive in the market
Any other duties as assigned pertaining the role

Requirements
Qualifications

Bachelor's degree in Communications, Public Relations, Journalism, Marketing or a related field
Proven experience & Demonstrated success in developing and executing integrated communication strategies across multiple channels
Proven work experience as a PR & Communications Manager or PR Consultant in relevant industry
Strong portfolio showcasing excellent written and verbal communication skills, including press releases, articles, and social media content
Proficiency in using communication and collaboration tools, such as Microsoft Office
Suite, project management software, CRM, analytical tools and social media management tools
Knowledge of SEO principles and best practices in content optimization for search engines is a plus
Professional certifications are an added advantage

Key Competencies

Outstanding written and verbal communication skills
In-depth understanding of events, corporate and media relations and experience in building and maintaining relationships with key stakeholders
Proficient in social media management
Ability to manage multiple projects simultaneously
Exceptional organizational and project management skills
Strong interpersonal skills
Proficient in using Microsoft office, CRM and analytics tools
Strong crisis communication management skills
High Integrity

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