Assistant Social Media Specialist at

3 weeks ago


Nairobi, Nairobi Area, Kenya Kilimall Full time
is Kenya's largest online shopping mall. We launched in July 2014 and our mission is to become No.1 E-commerce platform in Africa.

We serve a retail customer base that continues to grow exponentially, offering products that span various categories including Phones, Computers, Clothing, Shoes, Home Appliances, Books, healthcare, Baby Products, personal care and much more.

Our range of services are designed to ensure optimum levels of convenience and customer satisfaction with the retail process; these services include our 7-day free return policy*, order delivery-tracking, dedicated customer service support and many other premium services.

As we continue to expand the mall, our scope of offerings will increase in variety, simplicity and convenience; join us and enjoy the increasing benefits.

We are highly customer-centric and are committed towards finding innovative ways of improving our customers' shopping experience with us Thank You and we hope you enjoy your experience with us.

Responsibilities

Create engaging content for social media platforms (posts, tweets, images, videos, stories).
Schedule posts using tools like TikTok Business & Meta Suite for consistent content delivery.
Monitor social media conversations about the brand and report trends, feedback, and insights.
Analyze social media metrics (engagement, reach, follower growth) and prepare performance reports.
Research social media trends, best practices, and new features to stay updated.
Coordinate social media campaigns with the marketing team, graphic designers, and stakeholders to ensure brand consistency.
Curate relevant content from other sources to keep social media channels active and diverse.

Qualifications & Experience

Bachelor's degree in Marketing, Communications, or a related field.
Strong knowledge and understanding of various social media platforms (such as Facebook, Instagram, Twitter, Tik Tok, etc.).
Strong creative and storytelling skills with the ability to develop engaging content and compelling brand narratives.
Excellent written and verbal communication skills.

Proficiency in analyzing social media metrics and performance data to track the effectiveness of campaigns, identify trends, and make data-driven decisions for optimization.

Willingness to adapt to changes in social media algorithms, platform features, and industry trends

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