Digital Marketing Specialist at

4 weeks ago

Nairobi, Nairobi Area, Kenya Frank Management Consult Ltd Full time
Frank Management Consult Ltd is an international management consulting agency. We work with major companies, raising their performance, driving their strategies and enhancing their productivity.

Job Brief

The Digital Marketing Specialist charged with the responsibility to develop implement, track and optimize our digital campaign across all digital channels.

The successful candidate will be expected to develop digital marketing strategic plan, execution plan and sales budget.
Duties & Responsibilities

Develop digital marketing strategic plans and aggressive execution plans, and position digital marketing as the leading distribution channel in the company
Plan digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
Maintain the company social media presence across all digital channels
Develop performance measurement metrics against market/industry benchmarks
Regularly measuring and reporting on the performance of all digital marketing campaigns
Plan and execute all digital marketing campaigns, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Build a large database of existing customers including Developers, Contractors, fundis, Hardware Shops, Agribusiness Farms, Movers database, internet generated customer data and any database which may be relevant in achieving the e-mail marketing objectives.

Develop measurable KPIs for the digital marketing team

Requirements
Desired Qualification

Bachelor Degree with Post graduate diploma in professional Digital Marketing.
Diploma in ICT and proven working knowledge of computer skills
At least 5 years of experience in digital marketing
Experience in sales & marketing would be added advantage.
Good Knowledge of latest digital marketing trends

Key Competencies

Demonstrated experience in using digital marketing to drive sale revenue growth
Very good Business Data Analytics skills which is relevant in decision making
Proven success in Content Creation that will pull the targeted audience to the brand and for the audience to effectively engage
Proven success in implementation of effective Search Engine Optimization & Search Engine Marketing to support all levels of digital marketing
Very good Customer Relationship Management Skills, which helps to monitor and maximize customer experience
Good Communication Skills which help to spread impactful messages, establish trust and build relationships with prospects
Very good understanding of the Social Media Marketing skills and how this can help the company establish its presence in the Social Media Space in order to achieve set KPIs
E-Mail Marketing Skills– continuously develop large customer and prospects database for effective e-mail marketing using the relevant tools

Knowledge of Basic Design Skills would be added advantage, including visual content creation, videography and good knowledge in Adobe Creative Suite, Canvas, Inkscape etc.

would be helpful
A Team Player and good Interpersonal Skills
Good appreciation of Emotional Intelligence in people management and good time management skills.

  • Digital Marketing Specialist at

    3 months ago

    Nairobi, Nairobi Area, Kenya Frank Management Consult Ltd Full time

    Frank Management Consult Ltd is an international management consulting agency. We work with major companies, raising their performance, driving their strategies and enhancing their productivity.Job BriefThe Digital Marketing Specialist charged with the responsibility to develop implement, track and optimize our digital campaign across all digital channels....

  • Digital Marketing Specialist

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Staffrite Full time

    Indepth Research Services (IRES) is an international training and consultancy organization with its head office in Nairobi, Kenya. IRES offers a comprehensive portfolio of technical training and education services designed for individuals, and organizations working in the agriculture; climate change and environment; disaster management; education; food and...

  • Digital Marketing Specialist

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Staffrite Full time

    Indepth Research Services (IRES) is an international training and consultancy organization with its head office in Nairobi, Kenya. IRES offers a comprehensive portfolio of technical training and education services designed for individuals, and organizations working in the agriculture; climate change and environment; disaster management; education; food and...

  • Digital Marketing Specialist

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Staffrite Full time

    Indepth Research Services (IRES) is an international training and consultancy organization with its head office in Nairobi, Kenya. IRES offers a comprehensive portfolio of technical training and education services designed for individuals, and organizations working in the agriculture; climate change and environment; disaster management; education; food and...

  • Digital Marketing Intern at

    2 months ago

    Nairobi, Nairobi Area, Kenya Bizna Digital Services Full time

    Bizna Digital Services is a digital marketing and small business development platform with a presence in 10 countries across AfricaRoleThis is a hybrid internship role as a Digital Marketing Intern at Bizna Kenya. As a Digital Marketing Intern, you will assist the team in executing digital marketing campaigns, managing social media accounts, analyzing web...

  • Digital Marketing Intern at

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Bizna Digital Services Full time

    Bizna Digital Services is a digital marketing and small business development platform with a presence in 10 countries across AfricaRoleThis is a hybrid internship role as a Digital Marketing Intern at Bizna Kenya. As a Digital Marketing Intern, you will assist the team in executing digital marketing campaigns, managing social media accounts, analyzing web...

  • Digital Marketing Intern at

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Bizna Digital Services Full time

    Bizna Digital Services is a digital marketing and small business development platform with a presence in 10 countries across AfricaRoleThis is a hybrid internship role as a Digital Marketing Intern at Bizna Kenya. As a Digital Marketing Intern, you will assist the team in executing digital marketing campaigns, managing social media accounts, analyzing web...

  • Digital Marketing at

    4 days ago

    Nairobi, Nairobi Area, Kenya Bob Digital Media Ltd Full time

    Bob Digital Media Ltd is a dynamic and innovative creative and marketing agency dedicated to helping businesses thrive both in the digital and offlibe landscape.Requirements 2-4 years of experience in content strategy, social media marketing and analytics.

  • Digital Marketing Specialist

    1 month ago

    Nairobi, Nairobi Area, Kenya Stellar Human Resource Solutions Full time

    Position OverviewOur client in the e-commerce industry is seeking to onboard a Digital Marketer to spearhead the creation of engaging visual content for the brand. As a pivotal member of the marketing team, you will infuse creativity, innovation, and a deep understanding of digital platforms to enhance the online presence. This role is ideal for individuals...

  • Digital Marketing Specialist

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Stellar Human Resource Solutions Full time

    Position OverviewOur client in the e-commerce industry is seeking to onboard a Digital Marketer to spearhead the creation of engaging visual content for the brand. As a pivotal member of the marketing team, you will infuse creativity, innovation, and a deep understanding of digital platforms to enhance the online presence. This role is ideal for individuals...

  • Digital Marketing Specialist

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Stellar Human Resource Solutions Full time

    Position OverviewOur client in the e-commerce industry is seeking to onboard a Digital Marketer to spearhead the creation of engaging visual content for the brand. As a pivotal member of the marketing team, you will infuse creativity, innovation, and a deep understanding of digital platforms to enhance the online presence. This role is ideal for individuals...

  • Digital Marketing Executive at

    3 days ago

    Nairobi, Nairobi Area, Kenya AMR Connect Insurance Brokers Ltd Full time

    At AMR Insurance brokers Company, we strive to provide the best coverage and services to our clients. With years of experience in the industry, we understand the importance of having a reliable insurance plan to protect you and your assets.SummaryWe are seeking a dynamic and creative Digital Marketing Specialist with graphic design skills to join our team...

  • Marketing Specialist at

    2 months ago

    Nairobi, Nairobi Area, Kenya Umba Full time

    Umba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services.SummaryWe are seeking a highly skilled and creative Marketing Specialist to join our team. The successful candidate will be responsible for developing, implementing, and managing marketing campaigns that...

  • Marketing Specialist at

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Umba Full time

    Umba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services.SummaryWe are seeking a highly skilled and creative Marketing Specialist to join our team. The successful candidate will be responsible for developing, implementing, and managing marketing campaigns that...

  • Marketing Specialist at

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Umba Full time

    Umba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services.SummaryWe are seeking a highly skilled and creative Marketing Specialist to join our team. The successful candidate will be responsible for developing, implementing, and managing marketing campaigns that...

  • Marketing Specialist

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Umba Full time

    ABOUT THE COMPANYUmba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services. The Umba platform allows users to apply, receive and repay microloans through their mobile phone while using machine learning to underwrite using a risk score that is highly accurate and...

  • Marketing Specialist

    2 months ago

    Nairobi, Nairobi Area, Kenya Umba Full time

    ABOUT THE COMPANYUmba combines advanced tools and techniques to optimize risk exposures in emerging markets that are currently underserved by traditional banking services. The Umba platform allows users to apply, receive and repay microloans through their mobile phone while using machine learning to underwrite using a risk score that is highly accurate and...

  • Sales And Marketing Specialist at

    4 days ago

    Nairobi, Nairobi Area, Kenya Female Founders Initiative (Middle East& Africa) Full time

    Female Founders Initiative (Middle East & Africa.) is aimed at telling the story of many successful female business leaders in our society. It is also a network of businesses led by women, supporting women.SummaryThis is a full-time on-site role for a Sales and Marketing Specialist located in Nairobi County, Kenya. The Sales and Marketing Specialist will be...

  • Digital Engagement Specialist at

    4 weeks ago

    Nairobi, Nairobi Area, Kenya Kenya Airways Full time

    Kenya Airways, the leading African airline flying to more African destinations than any other carrier, takes pride in being at the forefront of connecting Africa to the world and the World to Africa through its hub Nairobi Jomo Kenyatta International Airport.Job Purpose Statement:You love blogging, story telling, content creation and curation, smart and...

  • Digital Engagement Specialist at

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Kenya Airways Full time

    Kenya Airways, the leading African airline flying to more African destinations than any other carrier, takes pride in being at the forefront of connecting Africa to the world and the World to Africa through its hub Nairobi Jomo Kenyatta International Airport.Job Purpose Statement:You love blogging, story telling, content creation and curation, smart and...