Commercial Manager

14 hours ago

Nairobi, Nairobi Area, Kenya SPOUTS International Full time 900,000 - 1,200,000 per year
JOB DESCRIPTION JOB INFORMATIONJob TitleCommercial ManagerReports to (Job Title)Country Director KenyaDepartmentCommercialLocationAll locations in KenyaCountryKenya PURPOSE OF THE JOBTo grow SPOUTS' market presence in Kenya by driving sales, building strong revenue-generating channels, and developing strategic partnerships in alignment with the Country Director and the company's market-entry strategy.  Responsibility
Commercial Strategy & Market Establishment
  • Continue market entry and position Purifaaya (Spouts Kenya Entity) across Kenya through targeted commercial strategies.
  • Identify and unlock high-potential regions, customer segments, and partners.
  • Ensure alignment with the Kenya Country Director on market-entry priorities.
Sales Growth & Channel Development
  • Achieve monthly and quarterly sales targets across direct, distributor, retail, and institutional channels.
  • Maintain a robust commercial pipeline with ≥90% forecast accuracy.
  • Grow revenue year-on-year through continuous pipeline development and ensuring repeat business from existing customers, particularly key accounts
Partnerships, Representation & Team Development (25%)
  • Build strategic relationships with NGOs, county governments, corporates, and other partners.
  • Represent SPOUTS in commercial and external engagements to drive visibility.
Team management
  • Develop a plan for future staffing of the commercial team in Kenya based on overall commercial strategy
  • Manage existing commercial team members
  • Implement performance management systems to monitor progress and drive results.
Marketing & Brand Alignment
  • Collaborate with the Country Director to drive campaigns that support sales objectives.
  • Ensure brand consistency and visibility across all sales channels.
Budget & Resource Management
  • Manage budgets for sales activations, market entry initiatives, and team growth.
  • Ensure efficient allocation of resources for maximum ROI.
  JOB DIMENSIONSGeographical scopeEntire Kenya, including county-level activations  REQUIREMENTS QualificationsBachelor's degree in Business, Marketing, Sales, or a related field.RequiredMBA or relevant postgraduate qualification preferred.PreferredCertification in sales, key account management, or commercial strategy is an advantage.Added advantageValid driving licenseRequired ExperienceMinimum 5–7 years of experience in sales, business development, or commercial management.5-7 yearsProven experience in market entry, channel development, and revenue growth in a similar sector (FMCG, water/health products, or consumer goods).5-7 yearsExperience working on a carbon credit project or an organization working with carbon credits is an added advantage, but not required. Added advantageBusiness Understanding / Knowledge
  • Strong understanding of the Kenyan market, distribution channels, and commercial landscape.
  • Ability to develop and execute commercial strategies aligned with organizational objectives.
  • Experience managing relationships with distributors, retailers, institutional clients, and local authorities.
  • Extensive networks across counties, NGOs, corporates, and government stakeholders to accelerate market entry and growth.
LanguagesEnglishFluent KiswahiliFluent1-2 other local languages Preferred   COMMUNICATION REQUIREMENTS
(MOST RELEVANT FOR THE JOB)Clients (Retail, Institutional, NGOs)Build relationships, negotiate contracts, drive sales, gather market insightsDistributors & Channel PartnersCoordinate sales strategy, ensure product availability, monitor performanceKenya Country Director / Internal Functions (Finance, Supply Chain)Align commercial strategy, report performance, secure resources, collaborate on campaignsGovernment & County OfficialsEstablish partnerships, obtain approvals, engage in county-level initiatives  SPECIAL CONDITIONS
  • Role requires frequent travel across counties in Kenya to support market entry, sales activations, and partner engagement.
  • Must be willing to work flexible hours to meet business and market demands.
  • Occasionally required to attend national or regional meetings and events representing Purifaaya.

Deadline for Application is 19th, December,2025 at 5:00pm.

We will review applications on a rolling basis, so please apply as soon as possible. Due to the volume of applications, we may not be able to respond to every individual application we receive. If you do not receive an invitation for an interview from us within 4 weeks of applying, please consider your application unsuccessful.

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