Social Media Marketing Intern

24 hours ago

Nairobi, Nairobi Area, Kenya WIN Group Agency Full time 1,080,000 - 1,620,000 per year

Position:
Community & Content Intern

Reports to:
Community & Content Manager

Contract Type:
Internship - Full Time (3 months probation, leading to a 1-year renewable contract)

Location:
Nairobi, Kenya (On-Site with minimal hybrid working arrangement where applicable)

About WIN Group Agency

WIN Group Agency is a bold, creative events and lifestyle services company driving unforgettable experiences across entertainment, wellness, and in-culture lifestyle brands. We also manage:

  • Skinny Dip Nairobi:
    A trendy e-commerce brand for mobile accessories and lifestyle gadgets.
  • The Walking Tribe KE:
    A fast-growing wellness and walking community.

We're looking for a passionate, digitally-savvy Social Media Intern to help us scale our online presence and community engagement across multiple platforms.

Role Overview

The Social Media Intern will play a key role in building, managing, and growing the online communities for WIN Group Agency, Skinny Dip Nairobi, and The Walking Tribe KE. The ideal candidate is a creative storyteller, trend-aware, and comfortable with hands-on digital execution across multiple channels.

Key Responsibilities

Social Media Management

  • Manage existing social media pages and create new ones where necessary (Instagram, Facebook, X, TikTok, YouTube, WhatsApp Channels).
  • Plan, create, and schedule content across platforms to align with each brand's voice and objectives.
  • Engage audiences through interactive content, comments, DMs, and community-building activities.
  • Track performance metrics and prepare regular reports.

E-commerce & Business Profiles

  • Create and manage
    WhatsApp Business Profiles, Stores, and Catalogues
    .
  • Set up and maintain
    Meta Business Shops
    (Instagram Shops, Facebook Shops) and
    TikTok Shops
    for Skinny Dip Nairobi.
  • Support in aligning online stores with suppliers and finance for smooth operations.

Influencer Marketing

  • Identify, recruit, and onboard influencers relevant to each brand.
  • Manage influencer relationships, contracts, and deliverables.
  • Coordinate influencer content campaigns, ensuring timely delivery and reporting.

Brand & Content Support

  • Work with the Client Service Manager on campaign rollouts, product launches, and event marketing.
  • Assist in photography, video shoots, editing, and digital storytelling where needed.
  • Stay on top of trends, memes, and cultural conversations to keep content fresh and engaging.

Qualifications & Skills

  • Diploma or Degree in Marketing, Communications, Digital Media, or related field (or in progress).
  • Strong knowledge of AI tools and apps such as
    Lexi, ChatGPT, Asana, Lexi and Gamma
  • Strong knowledge of Social Media Management Tools such as
    Hootsuite, Buffer, Later, Sprout Social, Zoho Social, Metricool
    , and
    Canva's Content Planner
    .
  • Strong knowledge of social media platforms and e-commerce tools such as
    Shopify
    .
  • Advanced content creation skills (photography, videography, editing tools such as
    Canva, CapCut, YouCut, Adobe apps
    ).
  • Excellent communication and organizational skills.
  • Passion for lifestyle, wellness, entertainment, and pop culture.
  • Team player with a growth mindset and willingness to learn.

Compensation:

  • Salary:
    KES 17,500 per month (probation). Review after 3 months probation.
  • Contract:
    3 months internship probation, leading to a 1-year renewable contract.
  • Benefits:
    None beyond salary.

Working Hours:

  • Monday to Friday: 8:30am – 6:00pm (1-hour lunch break).
  • Saturday: 9:00am – 2:00pm (remote work optional).

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