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Brand and Customer Experience Associate at Unity Homes

4 months ago

Nairobi, Kenya Unity Homes Full time

Unity Homes is a Kenyan-based real estate development company. Our aim is to create happy, beautiful communities, by providing professionals and their families with affordable, investments grade and high quality homes. Our current project is,Unity West, a residential estate in Tatu City, Nairobi. The low rise estate of 384 houses, is currently under construction

Responsibilities.

Brand Development: Develop and execute brand strategies to enhance market presence, brand perception and ensure consistent brand messaging across all channels and touchpoints.
Customer Engagement: Design and implement customer engagement strategies to continually improve customer experience, repeat and referral business
Market Insights and Analysis: Conduct comprehensive market research to understand industry trends and consumer behavior. Analyze data to identify opportunities for brand and customer engagement improvement.
Cross-functional Collaboration: Work closely with sales to ensure alignment and cohesive execution of strategies. Establish and maintain partnerships with external agencies and vendors.
Campaign Management: Develop and oversee marketing campaigns that align with brand objectives and drive customer engagement. Track campaign performance and make data-driven adjustments to optimize results.
Event Planning and Management: Plan, organize, and execute brand and customer experience events, such as product launches, community events, and promotional activities. Coordinate with vendors, venues, and other stakeholders to ensure successful event execution. Evaluate event outcomes and gather attendee feedback to improve future events.

Qualifications

Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
Proven experience in brand management, customer engagement, or a related role.
Strong analytical and strategic thinking skills.
Excellent communication and interpersonal abilities.
Proficiency in digital marketing and social media platforms.
Creative problem-solving skills.
Strong project management and organizational skills.