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Marketing Coordinator

1 month ago

Nairobi, Nairobi Area, Kenya Peponi House Preparatory School Full time

Marketing Coordinator role supports the Director of Marketing in developing and executing marketing initiatives for Peponi Schools. Key responsibilities include administrative tasks, content creation, social media management, event coordination, and market research to inform marketing strategies.

Key skills:

  • Organisational skills
  • Market awareness
  • Good teamworking skills
  • Communication skills
  • Advanced IT skills, including using spreadsheets to analyse data and creative software to design visual content
  • Adaptability
  • The ability to analyse data and spot trends

Responsibilities:

  • Undertake daily administrative tasks to ensure the functionality and coordination of the department's activities
  • Assist in ensuring all pupil data is up to date
  • Generate reports from the CRM including analytics for the use of the Marketing Department
  • Support the Marketing Department in organising various events
  • Assist in the design of school merchandise
  • Creation and design of promotional materials
  • Creation and design of internal publications
  • Creation and design of school signage
  • Coordinate school photography and videography
  • Creating parent/pupil questionnaires
  • Conduct market research to identify the target audience's needs, competition, and trends
  • Monitor marketing campaigns' progress and results
  • Assist in the organisation and coordination of marketing and promotional events
  • Assist in creating and updating content on multiple platforms
  • Prepare and deliver promotional presentations
  • Assist in the writing of marketing literature
  • Communicate directly with suppliers and various service providers

About Peponi Schools: Peponi House is a co-educational day prep school for children aged 6 to 13, established in 1989, with an international intake of pupils working for internationally recognised school-leaving examinations.