Digital Marketing Specialist

3 days ago


Nairobi, Nairobi Area, Kenya beBee Careers Full time

Job Summary:

We are seeking a highly skilled Digital Marketing Officer to join our team. The successful candidate will be responsible for managing our online presence, creating engaging content, and planning and coordinating social media activities.

Main Responsibilities:

  • Manage our website's content management system (CMS) to ensure that the website is up-to-date, easy to navigate, and meets the needs of our users.
  • Optimize our website's search engine optimization (SEO) to improve its visibility in search engine results pages (SERPs).
  • Plan and create engaging content for our website, social media channels, and email newsletters to attract and retain customers.
  • Develop and implement a social media strategy to increase our online presence and engagement with our target audience.
  • Monitor and analyze website analytics to track performance and make data-driven decisions.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum 2 years of experience in digital marketing, preferably in a similar role.
  • Excellent writing, editing, and proofreading skills.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and as part of a team.


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