Senior Marketing Lead

5 days ago

Nairobi, Nairobi Area, Kenya JOHNBOW TOURS AND TRAVEL Full time 1,500,000 - 3,000,000 per year

Senior Marketing Lead –
JohnBow Tours & Travel

Nairobi, Kenya

Reports to: Travel Manager

Company Description

JohnBow Tours & Travel curates safaris and travel experiences across Leisure Travel, corporate and business travel, and Group Tours, serving both domestic travellers and inbound travellers to Kenya and East Africa.

We are seeking a Senior Marketing Lead to guide our marketing strategy, lead the team, and ensure every campaign, message, and partnership drives visibility, enquiries, and bookings.

Key Responsibilities

·      Shape and guide the company's overall marketing direction.

·      Lead the company's digital presence, including social media, website content, and targeted campaigns.

·      Translate travel products into clear, compelling communication.

·      Provide leadership and mentorship to the marketing team.

·      Align marketing initiatives closely with Sales to drive results.

·      Build strategic industry relationships to support visibility and partnerships.

·      Monitor performance and market trends to refine campaigns and support informed decision-making.

Who You Are

·      Marketing professional with 5+ years in a Travel Agency

. Experience in working with both domestic Kenyan travellers and inbound safari markets.

·      Confident in managing digital channels and driving performance metrics.

·      Skilled at shaping travel products into appealing messaging.

·      Experienced in leadership and team supervision.

·      Organized, thoughtful, and able to balance creativity with commercial judgment.

. Bachelor's degree or Diploma in Marketing, Business Administration, or a related field

Why Join JohnBow

·      Your work directly influences visibility, enquiries, and bookings.

·      Lead the full marketing function with room to shape growth and strategy.

·      Collaborate in a team that values clarity, initiative, and results.

·      Gain exposure to industry events and immersive destination experiences.

·      Grow your career in a role where your ideas are valued, your contribution is visible, and your impact is recognised.

To Apply:

Send your CV and relevant portfolio links to

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