regional battery sales representative

REGIONAL BATTERY SALES REPRESENTATIVE. (COAST & WESTERN REGIONS)

JOB OVERVIEW.

The Regional Battery Sales Representative will drive battery sales growth by onboarding new and churned dealers, expanding into untapped markets, and gathering actionable market intelligence. This role is critical to strengthening our dealer network, increasing market share, and ensuring our products remain top-of-mind across the region.

Key Responsibilities

Dealer Onboarding & Relationship Management

• Identify, qualify, and onboard new dealers; re-engage churned dealers to restore business relationships.
• Conduct regular visits to dealer locations to ensure product visibility, branding, and optimal placement.
• Educate dealers on product features, applications, and warranty processes.
• Participate in dealers' training, battery clinics and mechanics events.

Market Expansion & Intelligence

• Explore and develop new sales opportunities in untapped markets within the assigned region.
• Conduct market research to identify trends, competitor activities, and emerging customer needs.
• Collect and report on market intelligence to inform sales strategies and product positioning.

Sales Growth & Target Achievement

• Meet and exceed monthly and annual targets of number of active new customers brought on board.
• Implement effective sales strategies and promotional activities to drive growth.
• Track lost business and initiate timely service recovery efforts.

Customer Service & Brand Representation

• Ensure high standards of customer service and satisfaction at all dealer touchpoints.
• Address dealer and customer inquiries, complaints, and feedback promptly and professionally.
• Maintain strong client relationships through regular communication and visits.

Reporting & Administration

• Prepare and submit regular sales reports, market insights, and competitor analysis to management.
• Ensure compliance with company credit policies, prompt cash collection, and accurate invoicing.
• Maintain up-to-date records in CRM systems.

Qualifications & Skills

• Diploma or Bachelor's degree in Business, Marketing, Engineering, or related field.
• 2+ years of sales experience, preferably in automotive batteries, energy solutions, or FMCG.
• Proven track record of dealer onboarding and market development.
• Strong communication, negotiation, and interpersonal skills.
• Ability to work independently and travel extensively within the region.
• Proficiency in CRM and Microsoft Office tools.

What impact will you make?

At Chloride, we have a clear purpose, to make an impact that matters to our customers, our colleagues and our communities. From professional development to leadership opportunities and career advancement, you get an opportunity to work collaboratively while showing your confidence and conviction to challenge people, in pursuit of finding the best and most innovative solutions for Chloride. We "Power the GREAT in You" - because that is how you make an impact.

How you'll grow

Our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there is always room to learn. We offer opportunities to help build world-class skills in addition to hands-on experience in the fast-changing business world. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career. You additionally get access to a vast network of experienced professionals and mentors for guidance through the mentorship program.

Our purpose

Chloride is led by a purpose of providing Energy Solutions for All. We pride ourselves on not only doing what is good for customers, but also what is good for our people and the communities in which we live and work. Chloride Exide stays at the forefront of innovation by continuously exploring emerging technologies making us a key player in shaping the future of the energy industry. We feel GREAT when we do it ✓ Right.