Sales and Marketing Officer
1 month ago
Summary
The ideal candidate will be responsible for developing and implementing effective sales strategies to promote the pharmaceutical and non-pharmaceutical products of Orthomedics and Pharmaceutical Company Limited.
The role requires achieving sales targets, building strong customer relationships, and expanding market reach within the Eldoret and Nyanza regions.
ResponsibilitiesDevelop and execute sales plans to meet and exceed sales targets for the assigned regions.
Identify new business opportunities and generate sales leads.
Monitor market trends and competitor activities to inform sales strategies.
Build and maintain strong relationships with existing and potential customers, including healthcare professionals, pharmacies, hospitals, and clinics.
Provide excellent customer service and support to ensure high customer satisfaction and loyalty.
Conduct regular visits to customers to present products, negotiate contracts, and close sales deals.
Conduct market research to identify trends, competitive landscape, get client feedback and opportunities for growth.
Support in creating compelling marketing materials, including brochures, presentations, and sales collateral, to support sales efforts.
Develop and implement marketing campaigns to promote pharmaceutical and non-pharmaceutical products.
Organize and participate in medical conferences, exhibitions, and promotional events to increase product awareness.
Utilize digital marketing tools and social media platforms to enhance product visibility and reach a broader audience.
Stay updated on the company's product portfolio and ensure a thorough understanding of product features and benefits.
Educate and train customers on the proper use and benefits of the products.
Provide feedback to the product development team regarding customer needs and market demand.
Prepare and submit regular sales reports, including sales performance, market feedback, and customer insights.
Analyze sales data to identify trends and opportunities for growth.
Collaborate with the sales team and management to develop and adjust sales strategies based on performance metrics.
Qualifications
Bachelor's degree in Sales, Marketing, Business Administration, Communication,Pharmacy or a related field.
Minimum of 2- years of experience in sales and marketing, preferably in the pharmaceutical or healthcare industry.
Proven record of achieving sales targets and driving business growth.
Strong interpersonal and communication skills.
Excellent negotiation and persuasion abilities.
Good understanding of the pharmaceutical industry and healthcare market.
Ability to work independently and as part of a team
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