Business Development Associate

1 day ago

Nairobi, Nairobi Area, Kenya Vendeur Afrique Full time 1,200,000 - 3,600,000 per year

Job Type: Full Time

Location: Nairobi, Kenya

About the Role

We are seeking a driven and results-oriented Business Development Associate to join our growing team in Nairobi. The ideal candidate will have strong commercial acumen, a strategic mindset, and a passion for building lasting client relationships. This role involves identifying and pursuing new business opportunities, managing key accounts, and contributing directly to revenue growth across diverse sectors.

  • Key Responsibilities
  • Identify and pursue new business opportunities across multiple industries, building and maintaining a strong sales pipeline through prospecting, networking, and lead generation.
  • Develop and implement strategic sales plans to grow the client base, expand market presence, and achieve revenue and profitability targets.
  • Conduct client needs assessments and present tailored advertising, media, and marketing solutions aligned with their objectives.
  • Lead the preparation and delivery of compelling proposals, presentations, and pitches to secure new business.
  • Negotiate contracts, close deals, and manage smooth onboarding for new clients while ensuring clear handover to internal teams.
  • Build and nurture strong client relationships, ensuring high satisfaction, retention, and repeat business through continuous engagement and support.
  • Identify upselling and cross-selling opportunities within existing accounts to increase revenue and deepen client partnerships.
  • Collaborate closely with account executives, creative, and strategy teams to ensure seamless project delivery and impactful client outcomes.
  • Support the execution of client solutions by aligning business development efforts with creative direction and strategic account plans.
  • Conduct market research and competitor analysis to inform sales strategies and identify emerging opportunities and trends.
  • Represent Vendeur Afrique Advertising at industry events, trade shows, and networking forums to build visibility, brand presence, and generate leads.
  • Track key performance metrics, analyze sales performance, and provide regular reports on pipeline health, revenue growth, and conversion trends.

Requirements

Bachelor's degree in Business, Marketing, Communications, Advertising, or a related field.

4–6 years of experience in business development, sales, or account management, ideally in advertising, media, or marketing.

Proven track record of lead generation, deal closure, and revenue growth.

Strong communication, negotiation, and presentation skills.

Proficiency in CRM tools (Zoho CRM, Salesforce, or similar).

Familiarity with digital marketing, media planning, and integrated campaigns is an added advantage.

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