Sales And Marketing Representative
1 day ago
Key Duties and Responsibilities:
- Develop and implement effective sales strategies to achieve or exceed monthly and annual sales targets.
- Identify and pursue new business opportunities in the heavy construction and automotive sectors.
- Conduct product presentations, equipment demonstrations, and site visits to potential clients.
- Build and maintain strong relationships with contractors, fleet managers, government agencies, and equipment leasing firms.
- Prepare and submit sales quotations, tender documents, and follow up on approvals.
- Negotiate pricing, terms, and contracts in line with company policies and profitability goals.
- Maintain up-to-date knowledge of industry trends, competitor activities, and market conditions.
- Liaise with service, logistics, and finance teams to ensure timely delivery and after-sales support.
- Prepare regular sales forecasts, activity reports, and market intelligence updates.
- Train and mentor junior sales staff to enhance team performance and customer service delivery.
- Represent the company at trade fairs, exhibitions, and client meetings to promote brand visibility.
Qualifications and Experience:
- Diploma or Bachelor's degree in Sales & Marketing, Mechanical Engineering, Business Administration, or a related field.
- Minimum
5 years of proven sales experience
in heavy construction equipment, trucks, or automotive industry. - Strong technical understanding of construction machinery (e.g., excavators, loaders, graders, trucks, etc.).
- Excellent communication, negotiation, and presentation skills.
- Proficiency in MS Office and CRM systems.
- Valid Kenyan driving license and willingness to travel frequently within the country.
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