Property Activations Officer

HF Group is an integrated financial solutions provider that is registered as a non–operating holding company (under the Banking Act Cap.488) and regulated by the Central Bank of Kenya (CBK). HFDI, is the property development and investment subsidiary of HF Group. Over the years, HFDI has been involved in the development of landmark estates including Buruburu and Komarock.

The Property Activations Officer plays a key role in the planning, executing, and following up on events and activations that drive engagement and lead generation. This position is ideal for a detail-oriented professional with strong organizational skills and the ability to thrive in fast paced environments. The role holder will coordinate event logistics, manage on-site operations, and contribute to lead-generation efforts, working collaboratively to ensure each event and activation succeeds.

Deadline:

Category: HFDI

Subsidiary: HFDI

Principle Accountabilities

• Plan and organize a wide range of events, including conferences, workshops, seminars, and promotional activities.
• Handle event logistics, such as venue selection, vendor management, equipment rental, catering arrangements etc.
• Manage on-site event operations to create a seamless experience for attendees, including overseeing set-up, staffing, and troubleshooting any issues.
• Collaborate with internal teams and external partners to ensure smooth and successful event execution.
• Assist in developing and implementing creative activation campaigns to engage target audiences and generate leads.
• Coordinate on-site activation activities, including staffing, promotional materials, and lead capture.
• Contribute to activation strategies to ensure alignment with overall marketing objectives.
• Capture and organize leads generated through events and activations.
• Collaborate with relevant team members to ensure efficient lead capture and assignment for follow-up.
• Assist in qualifying leads, providing pertinent information for Customer Success Manager (CSM) to facilitate effective follow-up.
• Follow up on leads generated through events and activations.
• Coordinate with CSM, Team Leaders, Project Managers and Sales Managers to ensure timely communication and support the conversion process.
• Contribute to post-event analysis and reporting to identify areas for improvement.
• Collect and analyze feedback from attendees to identify opportunities for improvement.
• Prepare post-event reports and recommendations for future events.
• Contribute to the development of best practices for event planning and execution.
• Collect and analyze feedback from attendees to identify opportunities for improvement.

Key Competencies and Skills

Technical Competencies

• In-depth knowledge of event planning tools, CRM systems etc.
• Strong understanding of the real estate or property development industry.
• Knowledge of digital marketing and social media platforms.
• Experience in budgeting and financial management.
• Knowledge of MS Office suite.

General Competencies

• Results oriented.
• Strong organizational skills.
• Excellent planning skills.
• Excellent interpersonal skills.
• Problem solving skills.
• Strong stakeholder management.
• Strong business acumen.
• Creative thinking.
• Team management skills.

Minimum Qualifications, Knowledge And Experience

• Bachelor's degree in Marketing, Events Management, or a related field.
• 3 years of experience in event coordination or event management.
• Strong organizational and time-management skills.
• Excellent attention to detail and problem-solving abilities.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency with event planning software and tools.