General Manager | Poultry Farming | FMCG | ThIKA 250k

Job Title:  General Manager

Department: Executive Management

Reports To: Chief  Executive Officer  (CEO)
I
Board of Directors

Industry: Poultry Farming/ FMCG

Location: Thika

Salary: Ksh. 250,000

1. Job Purpose

The General Manager (GM) is responsible for overseeing all business operations of the company. This includes managing day-to-day operations, ensuring profitability, maintaining  product and service quality, implementing  strategic plans, and leading teams toward growth and excellence in the poultry and fast-food sectors.

2. Key Responsibilities

a) Leadership & Management

- 

Provide overall leadership and strategic direction for all branches and franchise units

'

operations, including production,  processing, packaging

,

and distribution

- 

Supervise departmental heads (production,  finance

,

HR, IT

,

marketing, and franchise operations).

-   

Ensure all teams adhere to company policies, SOPs, and brand standards.

-   

Build a strong performance-driven  culture.

-   

Carry out performance  management on a quarterly basis

b) Operations & Quality Control

-   

Oversee daily operations across outlets and production facilities.

-   

Ensure food safety, hygiene, and quality standards are consistently met

.

-   

Implement  process improvements  to enhance e

ff

iciency and cost

-

effectiveness

.

-   

Collaborate  with vendors and suppliers to ensure quality and consistency

~   

Maintain  high standards  for c

l

eanliness  and organ

i

zationa

l   

tasks

c) Financial Management

~  

Prepare and monitor budgets, P&L statements

,

and performance repo

rt

s

.

~  

Control costs and ensure revenue growth across all outlets and franchises

.

~  

Coordinate with the accountant  and finance team on audits and complia

n

ce.

~   

Oversee inventory management, procurement,  and s

u

pply  chain logist

i

cs to meet poultry production  demands efficiently.

d) Business Development & Franchise Growth

~  

Identify and on board new franchise partners.

~  

Support franchisees in meeting brand and performance standards.

~  

Lead expansion strategies in new markets and territories.

~   

Strengthen brand presence through marketing and customer engagemen

t

initiatives.

~    

Drive sustainability  efforts w

i

thin  poultry operations

, i

nc

l

uding  waste reduc

t

ion

,

energy efficiency

,

and responsible resource management

e) Human Resource  & Training

~  

Oversee recruitment

,

training, and staff performa

n

ce management.

~  

Promote a healthy workplace  culture and professio

n

a

l  

deve

l

opment.

~  

Ensure compliance  with labor laws and int

e

rnal HR po

li

cies.

~  

Implement training programs to enhance employee s

k

ills and service leve

l

s

f) Customer  Service  & Brand  Management

»

Maintain a strong customer  satisfaction  focus.

»

Handle escalated complaints  and resolve them promptly and professionally.

»

Uphold  Chicken's reputation for quality and consistency

.

»

Cultivate a positive customer  experience to increase customer satisfaction  and loyalty

3. Qualifications & Experience

»

Bachelor

'

s  Degree in Business Administration,  Management

,

Hospitality, Agriculture or related field

.

»

At least 15 years

'

experience in Poultry Farms & Administration  Management

»

Minimum  5

-

7 years of managerial experience in the food

,  

poultry

,

or franchise sector.

»

Must have experience in leading large

-

scale poultry production  operations

.

»

Strong financial

,

operational

,

and leadership skills.

»

Excellent communication

,

decision

-

makin

g,  

and problem-solvin

g

abilities.

»

F

a

mili

a

rity  with f

ra

nchisin

g  

mod

e

ls, food s

a

f

e

ty

,  

qu

a

lity  control  

a

nd food industry re

g

ulations.

»

Must have working knowledge in budgetin

g,

forecasting and monthly reports.

4. Key Competencies

»

St

ra

t

eg

ic pl

a

nning  

a

nd

e

x

e

cution

»

L

ea

d

e

r

s

hip    

a

nd  t

ea

m motiv

at

ion

»

F

in

a

n

c

i

a

l   

a

nd op

e

ration

a

l  

ac

um

e

n

»

Cu

s

tom

e

r

-

c

e

ntric  thinkin

g

~   

Innovation  and adaptability

~   

Negotiation  and stakeholder  management

~   

Effective  communication  and interpersonal   skills.