Tiktok Lead

2 weeks ago

Nairobi, Nairobi Area, Kenya XALCO LTD Full time

Location:
Nairobi

Type:
Full-time

Salary:
Competitive, with performance bonuses

Start:
Immediate

About Us

UFATI (Ujuzi Fursa Africa Training Institute) and Care360 are shaping the future of skills and health innovation across Kenya and East Africa.

From caregiver training and digital skills to home-based healthcare and mental wellness — we're transforming lives through
education, care, and technology.

We're now looking for a
TikTok Lead
— a bold, creative digital storyteller ready to turn our mission into
viral moments
and
authentic conversations
online.

Your Mission

Own our TikTok strategy across all brands —
UFATI
,
Care360
,
ComfortCare360
, and
Tech360
— to engage youth, drive course enrollments, and showcase impact stories from real people.

What You'll Do

  • Plan and execute
    daily TikTok content calendars
    for all brands.
  • Create
    short-form videos
    that are emotional, funny, or insightful.
  • Turn our classrooms, caregivers, and facilities into
    shareable stories
    .
  • Track performance (views, saves, conversions) and optimize content.
  • Collaborate with trainers, nurses, and students for on-camera content.
  • Manage influencer collaborations and trending challenges.
  • Report weekly to the Marketing & Growth team.

What We're Looking For

  • 1–3 years of experience in
    social media / TikTok creation
    (agency or brand).
  • Proven record of
    viral or high-engagement videos.
  • Skilled in mobile editing tools (CapCut, InShot, Canva, etc.).
  • Comfortable shooting on phone & editing quickly.
  • Strong creative instincts — knows what "hooks" audiences.
  • Bonus: experience in health, education, or youth-impact campaigns.

You'll Thrive Here If You

  • Love experimenting with trends & audio.
  • Have empathy — can turn real human stories into great content.
  • Are fluent in English & Kiswahili (Sheng a plus).
  • Work fast, adapt quickly, and laugh often .

What We Offer

  • A creative, purpose-driven environment.
  • Opportunity to lead digital storytelling across East Africa.
  • Access to AI & digital marketing training.
  • Competitive pay + growth into Head of Social role.

How to Apply

Send:


Your TikTok handle + 3 favorite videos you've created

Short note:
"Why I'd be a great TikTok Lead at UFATI."

Deadline: 26oct2025

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