Digital Marketer

2 days ago

Nairobi, Nairobi Area, Kenya Bridge Talent Management Full time 40,000 - 80,000 per year
About This Role
Company Overview
As a provider of high-quality home healthcare solutions, dedicated to improving the lives of patients through compassionate and professional care. Our client is looking for a skilled Digital  Marketer to enhance their online presence and drive engagement with our target audience.

Job Summary:
The Digital Marketer will be responsible for developing and managing our digital marketing strategies, with a focus on social media, content creation, and lead generation. The ideal candidate will have experience in social media management, content marketing, and digital advertising to grow brand awareness and attract potential clients.

Key Responsibilities:

  • Develop, manage, and optimize digital marketing campaigns across Facebook, Instagram, and Google Ads to generate qualified leads for home care programs.

  • Create engaging, SEO-friendly content and visuals for social media, blogs, and websites to boost brand awareness and drive audience engagement.

  • Monitor and manage social media channels—responding promptly to comments, inquiries, and messages to maintain a professional and caring brand tone.

  • Track, analyze, and report campaign performance metrics, including lead generation, engagement rates, and conversion data, using tools like Meta Ads Manager and Lead management CRM.

  • Optimize ad creatives, copy, and landing pages for improved click-through and conversion rates.

  • Collaborate with internal teams to align marketing campaigns with company objectives and ensure consistency in messaging and branding.

  • Conduct market and audience research to identify trends and opportunities for campaign optimization.

  • Create and schedule content calendars highlighting caregiver programs, testimonials, awareness posts, and educational materials.

  • Manage and nurture leads through the CRM system, tagging and tracking outcomes to support follow-ups and improve lead quality.

  • Stay updated on digital marketing trends, platform algorithms, and industry best practices to enhance campaign performance continuously.

Requirements

Qualifications & Skills:

  • Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.

  • About  4 years of experience in digital marketing, social media management, or content creation.

  • Proven ability to run successful social media campaigns and digital ads.

  • Strong knowledge of social media platforms, SEO, and digital advertising tools.

  • Excellent writing, communication, and creative skills.

  • Experience with analytics tools (Google Analytics, Meta Business Suite, etc.) to track performance.

  • Ability to work independently and collaboratively in a fast-paced environment.

  • Digital Marketing Manager

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Publify Digital Full time 1,200,000 - 2,400,000 per year

    Company DescriptionPublify Digital, formerly Digital Elevate Pro, is an innovative branding and digital marketing agency. Our passionate team is dedicated to crafting imaginative solutions that elevate brands to new heights. We bring together diverse talents to manifest clients' visions into reality, from ideation to execution. Our focus on creativity and...

  • Digital Marketing Specialist

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Digital mr Full time $60,000 - $80,000 per year

    Google Ads Specialist – Strategic PPC ExpertAbout UsWe are a forward-thinking digital marketing agency/brand committed to excellence and innovation. At Afeela, we empower businesses through highly effective Google Ads campaigns tailored for growth and performance. You'll thrive in an environment that values creativity, collaboration, and measurable...

  • Digital marketing

    1 week ago

    Nairobi, Nairobi Area, Kenya REIGNFLIGHT AVIONICS LIMITED Full time 900,000 - 1,200,000 per year

    Company DescriptionREIGNFLIGHT AVIONICS LIMITED is a trusted partner for aircraft operators and AMOs seeking cutting-edge avionics, responsive maintenance, and consumable provisioning across East Africa and beyond. We are committed to enhancing aviation performance and safety through advanced avionics. Our tailored, reliable, and durable solutions cover...

  • Digital Marketing Manager

    7 days ago

    Nairobi, Nairobi Area, Kenya MediaForce Communications Full time 1,200,000 - 3,600,000 per year

    Objective of the AssignmentThe consultant will support MediaForce Communications in enhancing brand visibility, online engagement, and lead generation through tailored digital marketing strategies.Scope of WorkThe Digital Marketing Consultant will:Conduct a digital marketing audit of MFC's current online presence.Develop and implement a comprehensive digital...

  • Digital Marketing Executive

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Techwise Managed Services Limited Full time 900,000 - 1,200,000 per year

    Company DescriptionWelcome to Techwise Managed Services Limited – your partner in secure, innovative, and successful business operations. As a leading Managed Service Provider (MSP), we deliver cutting-edge IT and security solutions that drive efficiency, protection, and business growth. Our certified professionals ensure seamless operations, robust...

  • Digital Marketing Officer

    1 week ago

    Nairobi, Nairobi Area, Kenya KenyaMOJA Full time 900,000 - 1,200,000 per year

    Job Description/RequirementsResponsible for planning, developing, implementing and managing the digital marketing strategy that promotes the hospital's brand, products and services through content creation in Graphics design and VideosKey ResponsibilitiesDesign and implement a monthly social media strategy to align with hospital initiativesConceptualize,...

  • Digital Marketing Specialist

    7 days ago

    Nairobi, Nairobi Area, Kenya Chalosoft Systems Hub Full time 600,000 - 1,200,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Digital Marketing Specialist based in Nairobi County, Kenya. The Digital Marketing Specialist will be responsible for creating and executing digital marketing campaigns, managing social media channels, analyzing web traffic data, and improving online...

  • Digital Marketing Specialist

    4 days ago

    Nairobi, Nairobi Area, Kenya Dotsavvy Full time 600,000 - 1,200,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Digital Marketing Specialist located in Nairobi County, Kenya. The Digital Marketing Specialist will be responsible for managing social media marketing campaigns, overseeing digital marketing strategies, analyzing web analytics, implementing online...

  • Digital Marketing Specialist

    1 week ago

    Nairobi, Nairobi Area, Kenya Foxes Building & Construction Full time 900,000 - 1,200,000 per year

    Company DescriptioinFoxes Building and Construction Ltd specializes in Architectural & Interior Design, Building & Construction and Real Estate Development in Kenya and East Africa.Role DescriptionThis is a full-time on-site role for a Digital Marketing Specialist. The role is located in Nairobi County, Kenya. The Digital Marketing Specialist will be...

  • Digital Marketing Executive

    2 weeks ago

    Nairobi, Nairobi Area, Kenya Newlink Office Furnitures Full time 300,000 - 600,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Digital Marketing Executive. The Digital Marketing Executive will be responsible for executing social media marketing campaigns, creating web content, managing web analytics, and developing marketing strategies. The executive will coordinate marketing...