Modern Trade Sales Executive

24 hours ago


Nairobi Nairobi City Kenya Bridge Talent Management Full time $40,000 - $60,000 per year

Job Purpose: The job holder will be responsible for achieving modern trade sales volume and value targets, driving market share, activation of accounts and channel development as well as managing and servicing existing branches while prospecting and developing new modern trade accounts with a focus on building long term customer relationships and increasing sales revenue. Key Responsibilities: Achieve set primary & secondary sales targets (volume and value) by executing set JBPs to deliver maximum availability of our products at the retail end. Ensure quality execution of the sales drivers' Availability, Pricing, Visibility and Activation by following set steps of planned calls. Ensure Numeric distribution is achieved in modern trade through achieving set customer call rate coverage targets, number of new outlets/branches as well and expansion of portfolio availabilityAchieving merchandising objectives as per set segment standards both in the cold and ambient spaceIdentify, negotiate, plan and execute activation opportunities such as promotions and tastings with customers in line with the channel sales plan. Proactively manage the cash and credit resources of the customer to drive the growth of company brands in terms of volume and value.Monitor and manage company assets within the company policies and procedures to ensure optimal use. Receive, follow up and resolve all customer queries and complaints in collaboration with the customer service team efficiently.Prepare and submit accurate and timely reports to the sales manager to facilitate proper planning. RequirementsBachelor's degree in business a business -related course.A minimum of 2 years experience in modern trade sales within a similar environment.Must possess a clean and valid driving license.Practical experience in the use of MS packages and ERP systems.Strong oral and written communication skills.Excellent Persuasion, negotiation and influencing Skills.



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